Video: Winning hearts and minds: Effective communication throughout a website redesign

You can learn more about this session on the WPCampus 2017 website at https://2017.wpcampus.org/schedule/effective-communication-throughout-website-redesign/.

Session Description:
In 2014, The University of Maine determined that umaine.edu needed to be taken to the next level. A year later, a robust new website was launched to coincide with the incoming class and our 150th year celebrations. This session details the journey between these two points, and how we avoided common pitfalls in website redesign projects affecting hundreds of content contributors and their individual websites.

Speaker:
Mike Kirby

What is WPCampus?
WPCampus 2017 was the second annual in-person conference for the WPCampus community, a gathering of web professionals, educators and people dedicated to the confluence of WordPress in higher education. The event took place July 14-15 on the campus of Canisius College in Buffalo, New York. Learn more about the event at https://2017.wpcampus.org.

Session Video

Mike Kirby

Manager of Digital Communications, University of Maine@mainelyKirbyhttps://umaine.edu

Mike Kirby, the manager of digital communications at University of Maine, is responsible for the overall web presence and marketing strategy of Maine’s land and sea grant institution, the flagship campus of the University of Maine system. He assists with branding UMaine’s websites through its WordPress content management system and is passionate about the potential for a robust internet presence. Mike has managed enterprise websites for over 20 years and joined UMaine in 2014.

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